It’s a conditioned Pavlovian response, learned after years of airlines revamping their loyalty programs for worse rather than ...

Shawn Conahan outlines how banks and fintechs can operationalise rewards as financial infrastructure, embedding real-time ...

New research by Digitas and Fetch finds an emphasis on speed, simplicity, and trust will generate deeper affinities.

Retail loyalty programs are becoming more sophisticated, blending personalized offers, tiered memberships, and exclusive benefits — but many members fail to use all the perks they pay for. Experts ...

ChatGPT revealed 8 ways grocery store loyalty programs quietly raise costs while making you feel like you're saving money.

CVS, Amazon, and IKEA are among the 350 companies with the best loyalty and rewards programs, according to research from USA TODAY and Plant-A.

Members of United’s loyalty program will now be able to redeem rides on Lyft using their frequent flyer miles.

Loyalty programs do not need to be rethought entirely. However, they do need to be accessible across the full journey.

In 2026, loyalty programs are transforming from basic points systems into personalized, experience-rich platforms that strengthen customer relationships. Brands are blending promotions with loyalty ...

No. 70 Oregon women’s tennis (12-13, 3-10 Big Ten) was defeated 4-1 by the No. 56 Penn State Nittany Lions (14-10, 5-8 Big Ten) to close out... No. 51 Oregon men’s tennis ends regular season with 4-1 ...

In fact, Virgin’s own data shows momentum: an 18% year-over-year increase in points redemption, driven in part by making all ...