Yes, a CRM will tell you a particular product demo was delivered. But does it offer clarity into how the demo was received from the customer’s point of view? The answer lies in emotional intelligence ...

Recently, one of the providers of a CRM platform that we sell issued an update to their terms of service. Here's what it said: You agree that (the software company ...

Healthcare providers are increasingly turning to advanced CRM systems and AI tools to manage a growing influx of patient-generated and clinical data. CRM platforms promise to unify fragmented systems, ...

Switching to or optimizing a CRM isn’t just about the tech—it’s about planning, adoption, and continuous improvement. From clean data to clear workflows, the right approach transforms CRM from a ...

While brands can now send triggered communications based on customer actions, artificial intelligence is arguably taking this ...

Nutshell reports that cloud innovations simplify CRM implementation, enabling quick setup and user adoption for businesses of ...

Nutshell reports that transitioning from spreadsheets to CRM can be challenging due to data quality issues, longer timelines, ...

In my last column, I discussed how organizations are realizing the value of using CRM data across the enterprise. I gave a few examples of some interesting use cases, but many of you asked for a ...

Optimizing your CRM data requires making sure your data is crucial, correct, and consistent — or what I like to call, “the three C’s.” Unfortunately, far too many companies have data that’s neither ...

In this episode of eSpeaks, Jennifer Margles, Director of Product Management at BMC Software, discusses the transition from traditional job scheduling to the era of the autonomous enterprise. eSpeaks’ ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...

Those are the words from Sovan Bin, the CEO and founder of enterprise data platform Odaseva. He had more to say in this press release: “More than three-quarters of large enterprises admit that they’re ...